Plan de negocio para la prestación de servicio hotelero ecológico en el municipio Litoral del San Juan – Chocó
Dally Rodallega, Íngrid | 2013-12-17
This project aims at the establishment of a green hotel to be identified by name HOTEL BRISAS DEL RIO, located on the Pacific coast of Chocó Department, more exactly Docordó, municipal seat of the municipality of San Juan Coastline. The business is to satisfy the need to stay in a comfortable, clean, safe and quiet, which contributes to the preservation of the environment, where the tourist lively experiences that meet their intangible desires.
In the project there is a need to make a difference by providing an ecotourism service to both domestic and foreign visitors, creating a new green trend in the region. The hotel will operate primarily on activities and preservation of natural resources also provide hosting service, sustainable, accessible to visitors from medium-low strata up eco-tourism plans.
The idea came because in this region have been identified business opportunities in tourism, responsible dabbling in trends towards the environment, eco-tourism and nature conservation. In developing this business idea is expected to fulfill the following organizational objectives) Being a responsible company with the environment, b) Have qualified human talent to generate an effective customer communication, and c) promote ecotourism as a tool for environmental sustainability for municipalities of Chocó Pacific coast.