Estudio de factibilidad para la creación de una empresa de limpieza y desinfección para hogares, ubicada en la cuidad de Armenia- Quindío
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Apolinar Lozano, Marly Vanesa | 2014-06-15
Feasibility study for the establishment of a company to clean and disinfect homes, located in the city of Armenia Quindío. Which was given the name of Clean House, since this name when translated into Spanish means we clean house and identified by the service intended to provide. Is chosen to place the name in English language because this name gives a better presentation to the company and is more appealing to the customer. This project was created in 2010 through the creation of companies subject, due to various research for this project was able to see that today there are many studies that have been made on cleaning and disinfection in homes. Finding that's where most outbreaks spread of microorganisms and bacteria that harm human health are generated. Finding that in the city of Armenia has conducted a feasibility study for general cleaning in homes and offices which never took place in reality. For this reason our company was located in the city of Armenia Quindío downtown area, and its location is important because it is a visible point for all clients which are intended to lead the company, well you can say that the city needs a service of this magnitude since much of the population is economically active and that people do not have enough time to do housework.
Clean House, is a company that counted in the management structure with little staff and it is a new company in the market, which will consist of three partners to take charge of the company, located in the positions of manager, accountant and supervisor operations, in addition to this count with an operator who will be responsible for carrying out cleaning and disinfection in homes requiring service. The company is a business proposal for cleaning and disinfection primarily for homes where proper procedures, seeking to eliminate, to anticipate and prevent the spread of contaminants and infectious particles that affect human health, using natural disinfection techniques with biodegradable products will be made to help the conservation of the environment which is a key objective for the company.
According to the latest report of the ANDI of Colombia "Balance 2013 with Outlook 2014", the service sector has grown by 3.61%, we want to conquer the market are homes that are located in strata 3,4,5 and 6, where it has been detected that are people who earn more than twice the minimum wage and may contract the service, they are also people who work and do not have enough time to devote to housework time this research was conducted by support planning department of the municipality of Armenia, where we provided data on how many households are there in these strata and what may be the economic capacity of the people who live there.
One can say that locally strong competition is presented with female employees internal service and with persons providing services of cleaning and disinfection by days but are informal, as to companies no an enterprise that is competence since exist several companies providing cleaning services but on carpets, furniture, curtains and sheets of hospitals, rest you can see that there are companies who only engaged in selling products for toilet, but facing competition from the national point of view we can see that there is a company that provides the same service as Clean House, and that is headquartered in Bogotá, but also has offices nationwide and one of them is located in Pereira, which can become very strong competition for us as that Armenia is an advanced form of growing and may be a target market for this company.
The success factor of the company is in the suppliers, where is the main supplier Distributions Morgan, which is located in the city of Bogotá, which makes continuous research on products friendly to the environment, biodegradable products here, with special features such as odorless, highly disinfectants and most importantly, do not pollute the environment, value proposition is that we implement for our clients.
When finished saying it is paused and said now the project is to propose a feasibility study for setting up a company for cleaning and disinfection in homes in the city of Armenia Quindío.
LEER
